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Step 2 of 3 — Your activation plan
Outdoor & Lifestyle
Backyard cooking is a lifestyle purchase. Duce's audience is actively building the yard, the setup and the weekend around food.
Category exclusivity available for 2026.
How the activation works
01
Backyard build-out
Your product integrated into the cook space audiences want to copy.
02
Tailgate & travel content
On-the-road cooks featuring transport, coolers and vehicles.
03
Gift-guide moments
Holiday and Father's Day placements with high purchase intent.
04
Team-building experiences
Interactive BBQ experiences for your employees or customers.
Proof
- 8.0M Facebook views / 4.32M Instagram views in 90 days
- Content repeatedly reaches new viewers, not the same follower base